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You get these 20 people motivated by winning $1,000,000 dollars or saving the world, either one, induct them into a controlled environment inside a big warehouse in southern Cal, preferably in the desert, feed them chicken feed & then make them believe so strongly in staying in that they'll allow their marriages to be broken up, their wives prostituted, kids shipped to Thailand, in fact do anything to avoid being voted off the island ...er, excommunicated. Then you up the ratings by seeing who'll still hang in by producing letters they must believe & practice like masturbating while praying.
Think they'd get any takers?